“Don’t find customers for your products, find products for your customers”.Seth Godin We are all aware that data-informed marketing efforts… Read More
Social media has entirely reformed every facet of human life. Tweets of news happenings around the globe are out before… Read More
Marketing, particularly digital marketing, is a continually developing process which is impacted by rapidly evolving technology as well as consumer… Read More
“You’re doing it wrong” – six years in social media, varying accounts across industries and platforms, and that’s the one… Read More
Source: Shutterstock We live in an era where every company is willing to take a business decision that leverages the… Read More
I head Digital Strategy, Analytics & Paid Media at Puretech Digital. My job offers enthusing opportunities to interact with both… Read More
Design thinking is all the rage at the moment. How can you use it to improve your digital marketing? Read More
The more I get into the depth of consumer behaviour and their digital footprint, the stronger gets my belief about… Read More
Organizations are on the look out for the peg that will set them apart, and the expertise to call themselves… Read More
@ Image credit: http://cdn.alleywatch.com/wp-content/uploads/2013/04/Brand-Cloud.jpg Most SMEs in India have their own website. But, SMEs, seeking cost-effective ways to reach their… Read More