“Don’t find customers for your products, find products for your customers”. Seth Godin We are all aware that data-informed marketing efforts help create a better
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Social media has entirely reformed every facet of human life. Tweets of news happenings around the globe are out before the TV broadcasts it. Love interests and employers check out your social media handles before everything else. Businesses get a peek into their customers’ life and are better able to connect with them.
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Marketing, particularly digital marketing, is a continually developing process which is impacted by rapidly evolving technology as well as consumer preferences, including a pushback against what is perceived as an increasingly intrusive marketing method. As we begin a new decade, here are a few critical digital trends to look out for in 2020.
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“You’re doing it wrong” – six years in social media, varying accounts across industries and platforms, and that’s the one line that’s a constant in my head. We all want brands to succeed on social media. We are inspired by the creative thoughts used by Zomato and Swiggy, love the moment marketing campaigns done by Durex and Netflix, but can’t figure out how they’re doing it and we’re not able to. They are the gold standard – the benchmark. They set the trends, and we’re busy following them.
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Source: Shutterstock We live in an era where every company is willing to take a business decision that leverages the digital medium. This is done
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