Conversion rate optimization (CRO) is getting visitors to your site and then turning those visits into relevant, conversion-oriented outcomes. For… Read More
Here at Puretech Digital, we know it can seem next to impossible to implement game changing digital marketing strategies while… Read More
Google’s Annual Economic Impact Report talks about successful US businesses using Google’s Advertising platforms, and the numbers are pretty impressive!… Read More
Social media has entirely reformed every facet of human life. Tweets of news happenings around the globe are out before… Read More
As much as 90% of consumers use the internet to find a local business, and 82% of consumers read online… Read More
ToFu, MoFu & BoFu, three key elements of the Buying Cycle or Marketing Funnel. Presenting Lead Nurturing with the use… Read More
When we talk about the marketing eco-system, websites are often designed and developed by the Tech./IT teams and the marketing… Read More
Marketing, particularly digital marketing, is a continually developing process which is impacted by rapidly evolving technology as well as consumer… Read More
All about how to nail the reader—hook, line, and sinker. Read More
‘Is it a smart move to switch genres?’ I have contemplated over this all my professional life. From fashion and… Read More